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Sara Maga
Teaching assistant, Faculty of Ecnomics and Tourism "Dr. Mijo Mirkovic" in Pula
Verified email at unipu.hr
economics
marketing
ditigal marketing
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[Abstract] Drivers and outcomes of chatbot use in business-to-business setting: An exploratory study
S Maga, M Bodlaj
EMAC 2022 Regional Conference
, 2022
2022
AN ANALYSIS OF THE SOCIAL MEDIA USAGE AMONG SALESPEOPLE IN B2B AND B2C MARKETS
SM ERIK RUŽIĆ, DRAGAN BENAZIĆ
INTERDISCIPLINARY MANAGEMENT RESEARCH XVII, 1074-1090
, 2021
2021
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