| The effects of goods-related and service-related B2B brand images on customer loyalty F Cassia, N Cobelli, M Ugolini Journal of Business & Industrial Marketing 32 (5), 722-732, 2017 | 75 | 2017 |
| The combined effect of product returns experience and switching costs on B2B customer re-purchase intent I Russo, I Confente, DM Gligor, N Cobelli Journal of Business & Industrial Marketing 32 (5), 664-676, 2017 | 61 | 2017 |
| A roadmap for applying qualitative comparative analysis in supply chain research: The reverse supply chain case I Russo, I Confente, D Gligor, N Cobelli International Journal of Physical Distribution & Logistics Management 49 (1 …, 2019 | 55 | 2019 |
| Improving customer satisfaction and loyalty through mHealth service digitalization: New challenges for Italian pharmacists N Cobelli, A Chiarini The TQM Journal 32 (6), 1541-1560, 2020 | 46 | 2020 |
| Quality management internal auditing in small and medium-sized companies: an exploratory study on factors for significantly improving quality performance A Chiarini, P Castellani, C Rossato, N Cobelli Total quality management & business excellence 32 (15-16), 1829-1849, 2021 | 43 | 2021 |
| How do customers and pharmacists experience generic substitution? L Gill, A Helkkula, N Cobelli, L White International journal of pharmaceutical and healthcare marketing 4 (4), 375-395, 2010 | 43 | 2010 |
| Service-based vs. goods-based positioning of the product concept: effects on customer perceived value F Cassia, MM Ugolini, N Cobelli, L Gill The TQM Journal 27 (2), 247-255, 2015 | 34 | 2015 |
| Factors affecting the choices of adoption/non-adoption of future technologies during coronavirus pandemic N Cobelli, F Cassia, R Burro Technological Forecasting and Social Change 169, 120814, 2021 | 33 | 2021 |
| Factors that influence intent to adopt a hearing aid among older people in I taly N Cobelli, L Gill, F Cassia, M Ugolini Health & social care in the community 22 (6), 612-622, 2014 | 32 | 2014 |
| Quality and perceived value in career guidance e-services N Cobelli, A Bonfanti, S Cubico, G Favretto International Journal of Quality and Service Sciences 11 (1), 53-68, 2019 | 22 | 2019 |
| Online wine purchasing: a comparison between South Africa and Italy N Cobelli, G Wilkinson The TQM Journal 32 (4), 837-847, 2020 | 10 | 2020 |
| Enabling factors for adopting sustainable, organic wine production N Cobelli, A Chiarini, E Giaretta The TQM Journal 33 (6), 1572-1588, 2021 | 9 | 2021 |
| People-related TQM practices: the role of metaperceptions N Cobelli, L Bullini Orlandi, R Burro The TQM Journal 34 (7), 165-178, 2022 | 7 | 2022 |
| Innovation in Community-Based Private Practices Through eHealth N Cobelli Springer International Publishing, 2020 | 7 | 2020 |
| Pharmacists' attitudes and intention to adopt telemedicine: Integrating the market-orientation paradigm and the UTAUT N Cobelli, F Cassia, R Donvito Technological Forecasting and Social Change 196, 122871, 2023 | 4 | 2023 |
| To be or not to be digital? A bibliometric analysis of adoption of eHealth services N Cobelli, E Blasioli The TQM Journal 35 (9), 299-331, 2023 | 3 | 2023 |
| Improving the uptake of the Australian Home Medicines Review (AHMR) through patient segmentation L White, C Klinner, N Cobelli International Journal of Pharmaceutical and Healthcare Marketing 5 (3), 194-204, 2011 | 3 | 2011 |
| Reasons for the Non-Adoption of Telemedicine in Italy: An Empirical Study N Cobelli, N Cobelli Innovation in Community-Based Private Practices Through eHealth: A Business …, 2020 | 2 | 2020 |
| Innovation Management, Healthcare Challenges and eHealth N Cobelli, N Cobelli Innovation in Community-Based Private Practices Through eHealth: A Business …, 2020 | 2 | 2020 |
| Can value co-creation in SMEs be obtained through mHealth service digitalization N Cobelli, A Chiarini 22nd Excellence in services international conference, Perrotis College …, 2019 | 2 | 2019 |
Marta UgoliniProfessore di Economia e Gestione delle Imprese, Università di VeronaVerified email at univr.it
