Prati
Iva Buljubasic
Iva Buljubasic
University J.J. Strossmayer of Osijek / Swiss School of Business and Management Geneva
Potvrđena adresa e-pošte na unios.hr - Početna stranica
Naslov
Citirano
Citirano
Godina
Introducción
J Radford
Feminicidio. La política del asesinato de las mujeres, 33-52, 2006
472006
The impact of promotion in creative industries–the case of museum attendance
I Buljubašić, M Borić, IH Tolić
Ekonomski vjesnik/Econviews-Review of Contemporary Business …, 2016
222016
Factors influencing the implementation of unconventional marketing in cultural institutions–evidence from Croatia
I Buljubašić, HAM Marija, PAP Ana
Scientific Annals of Economics and Business 63 (2), 247-272, 2016
152016
Project management education in croatia: A focus on the it sector needs
IB Bukvić, I Buljubašić, M Ivić
Management: Journal of Contemporary Management Issues 25 (1), 255-278, 2020
112020
Istraživanje primjene modela ocjene opravdanosti ulaganja u kapitalne projekte
M Karić, I Bestvina Bukvić, I Buljubašić
Ekonomski vjesnik: Review of Contemporary Entrepreneurship, Business, and …, 2013
112013
COMPARATIVE ANALYSIS OF THE IMPACT FACTORS INFLUENCING THE CINEMA AND THEATRE ATTENDANCE AND THEIR BUSINESS PERFORMANCE.
IB Bukvić, MB Cvenić, I Buljubašić
Media, Culture & Public Relations 8 (1), 2017
92017
Exploring The Motives of Young Audience for Theatre Attendance
I Buljubašić
Vallis Aurea (Journal of Sustainable Development and Innovation) 6 (2), 5-15, 2020
52020
The effectiveness of unconventional marketing in theatres: Top management theatre perspective
I Buljubašić, J Mijoč, I Jobst
th 9 International Scientific Symposium, 130, 2020
42020
Project management education in Croatia: A focus on the IT sector needs
I Bestvina Bukvić, I Buljubašić, M Ivić
Management: Journal of Contemporary Management Issues 25 (1), 255-278, 2020
32020
The place of books and libraries in the framework of cultural and creative industries of the new age
J Mihaljević, M Borić Cvenić, I Buljubašić
5th International Scientific Symposium'Economy of eastern Croatia–vision and …, 2016
32016
Potencijali nekonvencionalnog marketinga u institucijama kulture Republike Hrvatske
I Buljubašić
Josip Juraj Strossmayer University of Osijek. Faculty of Economics in Osijek, 2015
32015
SOCIAL MEDIA MARKETING: IMPLEMENTATION OF GUERRILLA MARKETING AMONG INSTAGRAM INFLUENCERS
I Buljubašić, I Nobilo, E Jambrenčina
Megatrends and Media, https://fmk.sk/download/Megatrends-and-M, 2021
22021
Utjecaj gerila marketinga na posjećenost kazališta mlade publike u Europi i Aziji
I Buljubašić
8. međunarodni naučni skup Evropske i evroazijske integracije-prednosti i …, 2020
22020
Financial and marketing perspectives of a crowdfunding
IB Bukvic, I Buljubasic
Economic and Social Development: Book of Proceedings, 353-363, 2017
22017
The impact of promotion in franchising
I Buljubašić, M Borić
Ekonomski vjesnik: Review of Contemporary Entrepreneurship, Business, and …, 2014
22014
Empirical study of the effectiveness of unconventional theatre marketing activities targeting generation Y
I Buljubasic, J Mijoc, I Jobst
Ekonomski vjesnik, 2020
12020
UTJECAJ INTEGRIRANE MARKETINŠKE KOMUNIKACIJE NA RAZVOJ KAZALIŠNE PUBLIKE GENERACIJE YU REPUBLICI HRVATSKOJ
I Buljubašić
South Eastern European Journal of Communication 2 (1), 17-22, 2020
12020
The Impact of Integrated Marketing Communication on the Development of the Theatre Public Generation Y in the Republic of Croatia
I Buljubašić
South Eastern European Journal of Communication 2 (1), 17-22, 2020
12020
An Empirical Examination of Promotional Activities in Croatian Theatres
I Buljubasic, J Mijoc, I Jobst
4th International Science Conference „European Realities – Movements“, 12 …, 2019
1*2019
Culture and tourism as major catalyst in creating competitive and multicultural city identity
I Buljubašić, M Borić, B Bodražić
Interdisciplinary Management Research X, 913-923, 2014
12014
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