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Citations per year
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Cited by
All
Since 2019
Citations
10
6
h-index
2
2
i10-index
0
0
0
2
1
2016
2017
2018
2019
2020
2021
2022
2023
2
1
1
2
1
1
2
Co-authors
Marina Zanfardini
Profesora Asociada Marketing Turístico, Facultad de Turismo, Universidad Nacional del Comahue
Verified email at fatu-uncoma.com.ar
Follow
Yanina Plos
Becaria Graduada de Perfeccionamiento,
Universidad Nacional del Comahue
, Facultad
Verified email at fatu.uncoma.edu.ar
Marketing Turístico
Marcas
Destinos Turísticos
Ebranding
Investigación de Mercado
Articles
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Cited by
Year
El uso de Facebook para el desarrollo de marcas de destinos turísticos argentinos
Y Plos
Realidad, Tendencias y Desafíos en Turismo (CONDET) 14 (1), 221-237
, 2016
6
2016
e-branding de destinos turísticos argentinos.
YA Plos
Universidad Nacional del Comahue. Facultad de Turismo.
, 2024
4
2024
La Responsabilidad Social Corporativa y el Valor de las Marcas turísticas
M Zanfardini, A Gutauskas
Edición Especial
, 0
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