Follow
Hai Che
Title
Cited by
Cited by
Year
The economic value of online reviews
C Wu, H Che, TY Chan, X Lu
Marketing Science 34 (5), 739-754, 2015
1962015
Bounded rationality in pricing under state-dependent demand: Do firms look ahead, and if so, how far?
H Che, K Sudhir, PB Seetharaman
Journal of Marketing Research 44 (3), 434-449, 2007
139*2007
Role of reference price on price and quantity: insights from business-to-business markets
HA Bruno, H Che, S Dutta
Journal of Marketing Research 49 (5), 640-654, 2012
952012
Price competition in markets with consumer variety seeking
PB Seetharaman, H Che
Marketing Science 28 (3), 516-525, 2009
902009
Investigating effects of out-of-stock on consumer stockkeeping unit choice
H Che, X Chen, Y Chen
Journal of Marketing Research 49 (4), 502-513, 2012
87*2012
Building the momentum: Information disclosure and herding in online crowdfunding
S Xiao, YC Ho, H Che
Production and Operations Management 30 (9), 3213-3230, 2021
512021
Consumer search and purchase: An empirical investigation of retargeting based on consumer online behaviors
Z Jiang, T Chan, H Che, Y Wang
Marketing Science 40 (2), 219-240, 2021
372021
Consumer learning and evolution of consumer brand preferences
H Che, T Erdem, TS Öncü
Quantitative Marketing and Economics 13, 173-202, 2015
372015
“Speed of replacement”: Modeling brand loyalty using last-move data
H Che, PB Seetharaman
Journal of Marketing Research 46 (4), 494-505, 2009
372009
Theory-driven choice models
T Erdem, K Srinivasan, W Amaldoss, P Bajari, H Che, T Ho, W Hutchinson, ...
Marketing Letters 16, 225-237, 2005
372005
Retail price discount depth and perceived quality uncertainty
D Zheng, Y Chen, Z Zhang, H Che
Journal of Retailing 98 (3), 542-557, 2022
272022
Negative advertising and voter choice
H Che, G Iyer, R Shanmugam
University of California, 2007
222007
Leveraging uncertainty through backorder
H Che, C Narasimhan, V Padmanabhan
Quantitative Marketing and Economics 8, 365-392, 2010
152010
A review of choice modeling in the marketing-operations management interface
A Musalem, M Olivares, S Borle, H Che, CT Conlon, K Girotra, S Gupta, ...
Kelley School of Business Research Paper, 17-85, 2017
112017
Improved retention analysis in freemium role-playing games by jointly modelling players’ motivation, progression and churn
B Karmakar, P Liu, G Mukherjee, H Che, S Dutta
Journal of the Royal Statistical Society Series A: Statistics in Society 185 …, 2022
82022
Joint modeling of playing time and purchase propensity in massively multiplayer online role-playing games using crossed random effects
T Banerjee, P Liu, G Mukherjee, S Dutta, H Che
The Annals of Applied Statistics 17 (3), 2533-2554, 2023
72023
Exchange and refund of complementary products
Y Han, SR Chandukala, H Che
Marketing Letters 28, 113-125, 2017
72017
Online shopping with endogenous pc and mobile channel choice
S Zhang, Z Jiang, H Che
working paper, 2019
6*2019
Optimal pricing strategies under consumer heterogeneity
H Che
Washington University in St. Louis, 2003
12003
Strategic Product Displays Across Different Assortment Levels
SW Shi, H Che, L Jin
Customer Needs and Solutions 8, 84-101, 2021
2021
The system can't perform the operation now. Try again later.
Articles 1–20