| Relationship between country of origin, brand image and customer purchase intentions SS Bhakar, S Bhakar, S Bhakar Far East Journal of Psychology and Business 10 (2), 25-47, 2013 | 115 | 2013 |
| Analysis of the factors affecting customers’ purchase intention: The mediating role of customer knowledge and perceived value S Bhakar, S Bhakar, A Dubey Advances in Social Sciences Research Journal 2 (1), 87-101, 2015 | 53 | 2015 |
| Effect of communication and personalization on loyalty with trust as mediating variable K Jain, S Bhakar, S Bhakar Prestige International Journal of Management & IT-Sanchayan 3 (1), 1, 2014 | 20 | 2014 |
| The impact of co-branding on customer evaluation of brand extension SS Bhakar, S Bhakar, S Bhakar, G Sharma Prestige Information Journal of Management and Information Technology 1, 21-53, 2012 | 19 | 2012 |
| Customer Satisfaction or Service Quality–Identifying Mediating Variable and Evaluating Behavioral Intention Model in Hotel Industry: An SEM Approach SS Bhakar, S Bhakar, S Bhakar | 18 | 2015 |
| Impact of price promotion on brand equity model: A study of online retail store brands S Bhakar, S Bhakar, S Bhakar Journal of Content, Community & Communication 11 (6), 124-142, 2020 | 8 | 2020 |
| The effectiveness of E-advertisement towards customer purchase intention: Indian perspective S Bhakar, S Bhakar, K Kushwaha Proceedings of 10th International Conference on Digital Strategies for …, 2019 | 8 | 2019 |
| Impact of brand trust and customer satisfaction on brand loyalty S Bhakar, S Bhakar, A Dubey ZENITH International Journal of Business Economics & Management Research 3 …, 2013 | 2 | 2013 |
| Consumer knowledge, environmental concerns and subjective norms as predictors of consumer attitude and purchase intention: a study of organic food S Bhakar, SS Bhakar, S Bhakar International Journal of Trade and Global Markets 17 (2), 133-150, 2023 | 1 | 2023 |
| PHYSICAL ENVIRONMENT AND EMPLOYEE BEHAVIOR SHAPE CONSUMER PERCEPTION IN RESTAURANTS SS Bhakar, S Bhakar Prestige International Journal of Management & It-Sanchayan 6 (1), 141-157, 2017 | 1 | 2017 |
| o Bhakar Shilpa,Consumer knowledge, environmental concerns, and subjective norms as predictors of consumer attitude and purchase intention: A study of organic food B Shilpa, SS Bhakar, S Bhakar International Journal of Trade and Global Markets 17 (2), 133-150, 2023 | | 2023 |
| A study of literacy barriers in investment decision S Anshul, S Bhakar Gradiva Review Journal 9 (Issue 5), 1811-1833, 2023 | | 2023 |
| Bhakar Shilpa, K, Sarath Babu, Somanchi Hari Krishna, Nagendra Prasad Krishnan, N Manik A detailed analysis of role of human resource management and its effect on sustainable … B Shilpa, SB K, SH Krishna, NP Krishnan, N Manikandan, ... Korean Review of International Studies 15 (34), 189-229, 2022 | | 2022 |
| Studying the impact of personalization and social media usage on behavioural intention of Instagram users B Shilpa, G Chauhan Oeconomia Copernicana 13 (3), 1711-1728, 2022 | | 2022 |
| Impact of Product Performance and Brand Image on Customer Satisfaction B Shailja, S Bhakar, A Dubey Asian Journal Of Research In Business Economics And Management 3 (7), 187-200, 2013 | | 2013 |
| Cultural Intelligence: An Essential Requirement in Globalized Business World S Bhakar, G Mathur PSYCHOLINGUA 36 (1), 49, 2006 | | 2006 |
| COUNTRY OF ORIGIN AND BRAND ACCEPTANCE. A STUDY OF READY MADE SHIRTS S Bhakar, R Mittal Strategies of winning organizations, 462, 2006 | | 2006 |
| A study of patient loyalty B Shilpa Indore, 0 | | |
| MENSTRUAL LEAVE’A LUXURY OR NESSACITY-AN INTROSPECTION S Gupta, S Bhakar | | |
| IMPACT OF PERCEIVED ADVERTISEMENT VALUE AND SOCIAL MEDIA USAGE ON ATTITUDE TOWARDS THE BRAND S Bhakar, G Chauhan | | |
Garima MathurProfessor, Prestige Institute of Management & Research, GwaliorVerified email at prestigegwl.org
