| Remanufactured products in closed‐loop supply chains for consumer goods JD Abbey, MG Meloy, VDR Guide Jr, S Atalay Production and Operations Management 24 (3), 488-503, 2015 | 432 | 2015 |
| Retail therapy: A strategic effort to improve mood AS Atalay, MG Meloy Psychology & Marketing 28 (6), 638-659, 2011 | 383 | 2011 |
| Shining in the center: Central gaze cascade effect on product choice AS Atalay, HO Bodur, D Rasolofoarison Journal of consumer research 39 (4), 848-866, 2012 | 381 | 2012 |
| When and how multitasking impacts consumer shopping decisions AS Atalay, HO Bodur, E Bressoud Journal of Retailing 93 (2), 187-200, 2017 | 35 | 2017 |
| Estimating multiple consumer segment ideal points from context-dependent survey data WS DeSarbo, AS Atalay, D LeBaron, SJ Blanchard Journal of Consumer Research 35 (1), 142-153, 2008 | 29 | 2008 |
| A new spatial classification methodology for simultaneous segmentation, targeting, and positioning (STP analysis) for marketing research WS DeSarbo, SJ Blanchard, AS Atalay Review of marketing research, 75-103, 2017 | 27 | 2017 |
| Identifying consumer heterogeneity in unobserved categories SJ Blanchard, WS DeSarbo, AS Atalay, N Harmancioglu Marketing Letters 23, 177-194, 2012 | 21 | 2012 |
| Creating effective marketing messages through moderately surprising syntax AS Atalay, SE Kihal, F Ellsaesser Journal of Marketing 87 (5), 755-775, 2023 | 18 | 2023 |
| Improving evacuation compliance through control: Implications for emergency management policy and disaster communications AS Atalay, MG Meloy Journal of Nonprofit & Public Sector Marketing 32 (4), 364-378, 2020 | 15 | 2020 |
| Cashless payments, pain of paying and the role of attachment F Pisani, S Atalay Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 238, 2018 | 15 | 2018 |
| “When the Going Gets Tough, the Tough Go Shopping”: an Examination of Self-Gifting Behavior S Atalay, M Meloy Psychology 45, 20-31, 2006 | 15 | 2006 |
| A three-way clusterwise multidimensional unfolding procedure for the spatial representation of context dependent preferences WS DeSarbo, AS Atalay, SJ Blanchard Computational statistics & data analysis 53 (8), 3217-3230, 2009 | 12 | 2009 |
| Show, don't tell: Education and physical exposure effects in remanufactured product markets H Abdulla, JD Abbey, AS Atalay, MG Meloy Journal of Operations Management 70 (2), 243-256, 2024 | 10 | 2024 |
| Mortality salience and consumer risk taking: Striving for personal control and self-esteem AS Atalay The Pennsylvania State University, 2007 | 6 | 2007 |
| The impact of fear on the effectiveness of customer empowerment‐messages in online retailing AS Atalay, S El Kihal, T Pfrang Psychology & Marketing 39 (9), 1677-1686, 2022 | 4 | 2022 |
| Should I keep or should I give: The effects of mortality salience on disposing AS Atalay, M Türe The Association for Consumer Research, 2009 | 3 | 2009 |
| The Role of Syntax in Persuasive Marketing Communication: A Natural Language Processing Approach. 2021 AS Atalay, S El Kihal, F Ellsaesser | 3 | |
| A natural language processing approach to predicting the persuasiveness of marketing communications AS Atalay, S El Kihal, F Ellsaesser, A Entrpreneurship, FD Clarkson, ... SSRN, 2019 | 2 | 2019 |
| Using Natural Language Processing to Investigate the Role of Syntactic Structure in Persuasive Marketing Communication AS Atalay, SE Kihal, F Ellsaesser, B Analytics December, 2019 | 2 | 2019 |
| Product search in retail environments: Influence of vertical product location on search performance A Scekic, S Atalay, CL Yang, P Ebbes European Advances in Consumer Research, 379-381, 2018 | 2 | 2018 |
