María José Miquel Romero
María José Miquel Romero
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TitleCited byYear
Distribución comercial
SM Peris
Esic Editorial, 2008
Relationship marketing management: Its importance in private label extension
MJ Miquel-Romero, EM Caplliure-Giner, C Adame-Sánchez
Journal of Business Research 67 (5), 667-672, 2014
Factors influencing youth alcohol consumption intention
FM Sancho, MJ Miguel, J Aldás
Journal of Social Marketing, 2011
Students' attitude towards the use of educational video games to develop competencies
J Martí-Parreño, A Galbis-Córdova, MJ Miquel-Romero
Computers in Human Behavior 81, 366-377, 2018
Viral marketing through e-mail: the link company-consumer
MJ Miquel-Romero, C Adame-Sánchez
Management Decision, 2013
Do channel integration efforts pay-off in terms of online and offline customer loyalty?
M Frasquet, MJ Miquel
International Journal of Retail & Distribution Management, 2017
La elección de la marca del distribuidor en productos duraderos: factores de influencia
EM Caplliure Giner, M Romero, M José, C Pérez Cabañero
Instituto de Economía Aplicada a la Empresa de la Universidad del País Vasco, 2010
Are Spanish SMEs good places to work?
C Adame‐Sánchez, MJ Miquel‐Romero
Management Decision, 2012
How social, environmental, and economic CSR affects consumer‐perceived value: Does perceived consumer effectiveness make a difference?
R Currás‐Pérez, C Dolz‐Dolz, MJ Miquel‐Romero, I Sánchez‐García
Corporate Social Responsibility and Environmental Management 25 (5), 733-747, 2018
El docente en línea: Aprender colaborando en la red
M Guitert, A Ornellas, G Rodríguez, M Pérez-Mateo, M Romero, T Romeu
Editorial UOC, 2015
Buying private label in durables: Gender and other psychological variables
MJ Miquel, EM Caplliure, C Pérez, E Bigné
Journal of Retailing and Consumer Services 34, 349-357, 2017
Planificación de la docencia universitaria en línea
A Ornellas, M Romero
Universitat Oberta de Catalunya, 2018
Consumption habits, perception and positioning of content-access devices in recorded music
MJ Miquel-Romero, JD Montoro-Pons
International journal of arts management 19 (3), 4, 2017
Planificación de la docencia en línea
A Ornellas, M Romero
El docente en línea: aprender colaborando en la red, 49-79, 2014
Absorptive capacity and its impact on innovation and performance: findings from SEM and fsQCA
S Cruz-Ros, DL Guerrero-Sánchez, MJ Miquel-Romero
Review of Managerial Science, 1-15, 2018
Paving the way for coopetition: drivers for work–life balance policy implementation
C Adame-Sánchez, EM Caplliure, MJ Miquel-Romero
Review of Managerial Science 12 (2), 519-533, 2018
La repetición del anuncio
Eficacia Publicitaria. Teoría y Práctica. Madrid: McGrawHill, 197-210, 1999
Higher education instructors’ intention to use educational video games: An fsQCA approach
A Sánchez-Mena, J Martí-Parreño, MJ Miquel-Romero
Educational Technology Research and Development 67 (6), 1455-1478, 2019
From Instagram overuse to instastress and emotional fatigue: the mediation of addiction
S Sanz-Blas, D Buzova, MJ Miquel-Romero
Spanish Journal of Marketing-ESIC, 2019
Quantitative and qualitative comparative analysis in business
KH Huarng, A Rey-Martí, MJ Miquel-Romero
Journal of Business Research 89, 171-174, 2018
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