Josip Mikulić
Josip Mikulić
Associate Professor, Head of Dept. of Tourism, University of Zagreb Faculty of Economics and
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A critical review of techniques for classifying quality attributes in the Kano model
J Mikulić, D Prebežac
Managing Service Quality: An International Journal 21 (1), 46-66, 2011
2302011
Prioritizing improvement of service attributes using impact range-performance analysis and impact-asymmetry analysis
J Mikulić, D Prebežac
Managing Service Quality: An International Journal 18 (6), 559-576, 2008
1142008
What drives passenger loyalty to traditional and low-cost airlines? A formative partial least squares approach
J Mikulić, D Prebežac
Journal of Air Transport Management 17 (4), 237-240, 2011
782011
Evaluating hotel animation programs at Mediterranean sun-and-sea resorts: An impact-asymmetry analysis
J Mikulić, D Prebežac
Tourism Management 32 (3), 688-696, 2011
722011
Accounting for dynamics in attribute-importance and for competitor performance to enhance reliability of BPNN-based importance–performance analysis
J Mikulić, D Prebežac
Expert Systems with Applications 39 (5), 5144-5153, 2012
572012
Weighting indicators of tourism sustainability: A critical note
J Mikulić, I Kožić, D Krešić
Ecological Indicators 48, 312-314, 2015
462015
The factor structure of tourist satisfaction at pilgrimage destinations: The case of Medjugorje
D Krešić, J Mikulić, K Miličević
International journal of tourism research 15 (5), 484-494, 2013
402013
Work characteristics and work performance of knowledge workers
T Hernaus, J Mikulić
EuroMed Journal of Business 9 (3), 268-292, 2014
372014
The Kano model–a review of its application in marketing research from 1984 to 2006
J Mikulić
Proceedings of the 1st International Conference marketing theory challenges …, 2007
362007
Critical factors of the maritime yachting tourism experience: An impact-asymmetry analysis of principal components
J Mikulić, D Krešić, I Kožić
Journal of Travel & Tourism Marketing 32 (sup1), S30-S41, 2015
312015
Using dummy regression to explore asymmetric effects in tourist satisfaction: A cautionary note
J Mikulić, D Prebežac
Tourism Management 33 (3), 713-716, 2012
302012
Rethinking the importance grid as a research tool for quality managers
J Mikulić, D Prebežac
Total Quality Management & Business Excellence 22 (9), 993-1006, 2011
252011
Customer-based brand equity building: Empirical evidence from Croatian upscale hotels
M Šerić, I Gil-Saura, J Mikulić
Journal of Vacation Marketing 23 (2), 133-144, 2017
222017
An extended neural network-based importance-performance analysis for enhancing wine fair experience
J Mikulić, Z Paunović, D Prebežac
Journal of Travel & Tourism Marketing 29 (8), 744-759, 2012
212012
Campsite choice and the camping tourism experience: Investigating decisive campsite attributes using relevance-determinance analysis
J Mikulić, D Prebežac, M Šerić, D Krešić
Tourism management 59, 226-233, 2017
202017
Destination attractiveness drivers among urban hostel tourists: An analysis of frustrators and delighters
J Mikulić, D Krešić, K Miličević, M Šerić, B Ćurković
International Journal of Tourism Research 18 (1), 74-81, 2016
192016
Identifying drivers of destination attractiveness in a competitive environment: A comparison of approaches
J Mikulić, D Krešić, D Prebežac, K Miličević, M Šerić
Journal of Destination Marketing & Management 5 (2), 154-163, 2016
172016
The relationship between brand strength and tourism intensity: empirical evidence from the EU capital cities
J Mikulić, K Miličević, D Krešić
International Journal of Culture, Tourism and Hospitality Research 10 (1), 14-23, 2016
172016
Destination image and key drivers of perceived destination attractiveness
D Prebežac, J Mikulić
Market-Tržište 20 (2), 163-178, 2008
132008
Exploring relationships between customer-based brand equity and its drivers and consequences in the hotel context. An impact-asymmetry assessment
M Šerić, J Mikulić, I Gil-Saura
Current Issues in Tourism 21 (14), 1621-1643, 2018
122018
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