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Valentina Pirić
Valentina Pirić
Professor of Marketing, Zagreb School of Economics and Management
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Naslov
Citirano
Citirano
Godina
Utjecaj korporacijskih komunikacija na imidž i konkurentnost poduzeća
V Pirić
Market-Tržište 20 (2), 149-162, 2008
302008
The Relationship between Employer Branding and Social Networks: Analysis from the Perspective of Young Graduates.
V Pirić, P Masmontet, M Martinović
Journal of Marketing Development & Competitiveness 12 (2), 2018
192018
Utjecaj korporacijskih komunikacija na stvaranje imidža poduzeća
V Pirić
Ekonomski fakultet, Zagreb, 2006
112006
A study on customer's perception of Croatia's banking industry
V Piric, M Martinovic, Z Barac
UTMS Journal of economics 9 (2), 169-180, 2018
52018
Corporate communications impact on corporate image and corporate competitiveness
V Pirić
Market-Tržište 20 (2), 149-162, 2008
42008
Etička pitanja vezana uz proizvod kao dio marketinškog spleta
M Martinović, V Pirić, A Mušura
Obnovljeni život 66 (4), 531-549, 2011
32011
The implications of Facebook in political marketing campaigns in Croatia
M Martinović, V Pirić, K Krkač
Central European Business Review 9 (4), 73, 2020
22020
Socio-demographic variables forming a perception of corporate image brand in the Croatian banking industry
V Pirić, M Martinović, M Koričan Lajtman
EMAN 2020, 4th Onternational Scientific Conference, 19, 2020
22020
Perception of Health Products and Trends in Online Shopping and Promotion of Health Products in Croatia
V Martinović, M., Domović, J., Pirić
Harald NAMSCA 4, 422-428, 2018
2*2018
Political Marketing Communications and Possible Contribution of Facebook, Social Networks and the Usage of New Technologies in the Republic of Croatia-A Conceptual Framework …
V Pirić, K Krkač, M Martinović
2016 Academic OASIS International Multidisciplinary Academic Conference …, 2016
22016
Digital marketing and Transformation of Marketing Mix in Croatia and Worldwide
B Gerardi, V Pirić
12018
Motivacija glasača—moralno utemeljenje odluke i odgovornosti za njezine poljedice
V Pirić, I Ćelić
Obnovljeni Život: časopis za filozofiju i religijske znanosti 71 (3.), 363-374, 2016
12016
Turizam-Studije slučaja Hrvatske i regije
M Hanžek, P Haramija, H Jerković, A Kuštrak Korper, O Jurković Majić, ...
12016
The Influence of Corporate Communications on Corporate Image: The Picture of the Croatian Car Market
V Pirić
2nd International Conference" An Enterprise Odyssey: Building competitive …, 2004
12004
Stavovi i ponašanje mladih generacija u kontekstu koncepta ekonomije dijeljenja (ED) u Hrvatskoj
M Martinović, Z Barac, V Pirić
Zbornik radova Ekonomskog fakulteta u Rijeci: časopis za ekonomsku teoriju i …, 2023
2023
Suvremeno poslovanje u kontekstu vrijednosnih načela Adama Smitha
M Martinović, Z Barac, V Pirić
Obnovljeni Život 78 (3), 353–364-353–364, 2023
2023
Modern Business Practices According to Adam Smith’s Value Principles
M Martinović, Z Barac, V Pirić
Obnovljeni Život: časopis za filozofiju i religijske znanosti 78 (3.), 353-364, 2023
2023
Filozof i ekonomist Adam Smith: Uz 300. obljetnicu rođenja jednoga od najistaknutijih predstavnika liberalne tradicije
M Martinović, Z Barac, V Pirić
Obnovljeni Život 78 (2), 147–151-147–151, 2023
2023
Attitudes and behaviors of the young generations in the context of the sharing economy concept in Croatia
M Martinović, Z Barac, V Pirić
Zbornik Radova Ekonomski Fakultet u Rijeka 41 (2), 521-548, 2023
2023
Disruptive times and higher education in economics and management: importance of dual assessment
M Hanžek, Z Biočina, V Pirić
EMAN 2021–Economics & Management: How to Cope with Disrupted Times, 215, 2021
2021
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