The sustainability liability: Potential negative effects of ethicality on product preference MG Luchs, RW Naylor, JR Irwin, R Raghunathan Journal of marketing 74 (5), 18-31, 2010 | 1443 | 2010 |
Sustainable consumption: Opportunities for consumer research and public policy A Prothero, S Dobscha, J Freund, WE Kilbourne, MG Luchs, LK Ozanne, ... Journal of Public Policy & Marketing 30 (1), 31-38, 2011 | 1085 | 2011 |
Understanding the inherent complexity of sustainable consumption: A social cognitive framework M Phipps, LK Ozanne, MG Luchs, S Subrahmanyan, S Kapitan, JR Catlin, ... Journal of Business Research 66 (8), 1227-1234, 2013 | 579 | 2013 |
Sex, personality, and sustainable consumer behaviour: Elucidating the gender effect MG Luchs, TA Mooradian Journal of Consumer Policy 35, 127-144, 2012 | 373 | 2012 |
Perspective: The Emergence of Product Design as a Field of Marketing Inquiry* M Luchs, KS Swan Journal of Product Innovation Management 28 (3), 327-345, 2011 | 362 | 2011 |
Product choice and the importance of aesthetic design given the emotion‐laden trade‐off between sustainability and functional performance MG Luchs, J Brower, R Chitturi Journal of Product Innovation Management 29 (6), 903-916, 2012 | 221 | 2012 |
Design thinking: new product development essentials from the PDMA MG Luchs, KS Swan, A Griffin John Wiley & Sons, 2015 | 212 | 2015 |
Toward a sustainable marketplace: Expanding options and benefits for consumers MG Luchs, RW Naylor, RL Rose, JR Catlin, R Gau, S Kapitan, J Mish, ... | 185 | 2011 |
“Yes, but this other one looks better/works better”: How do consumers respond to trade-offs between sustainability and other valued attributes? MG Luchs, M Kumar Journal of Business Ethics 140, 567-584, 2017 | 178 | 2017 |
Managing the tensions at the intersection of the triple bottom line: A paradox theory approach to sustainability management LK Ozanne, M Phipps, T Weaver, M Carrington, M Luchs, J Catlin, ... Journal of Public Policy & Marketing 35 (2), 249-261, 2016 | 171 | 2016 |
Perspective: A review of marketing research on product design with directions for future research MG Luchs, KS Swan, MEH Creusen Journal of Product Innovation Management 33 (3), 320-341, 2016 | 167 | 2016 |
Exploring consumer responsibility for sustainable consumption MG Luchs, M Phipps, T Hill Journal of Marketing Management 31 (13-14), 1449-1471, 2015 | 141 | 2015 |
A brief introduction to design thinking MG Luchs Design thinking: New product development essentials from the PDMA, 1-12, 2015 | 104 | 2015 |
Consumer perceptions of the social vs. environmental dimensions of sustainability JR Catlin, MG Luchs, M Phipps Journal of Consumer Policy 40, 245-277, 2017 | 98 | 2017 |
Headset microphone BCS M Luchs, BP Lancaster US Patent D410,921, 1999 | 81* | 1999 |
Consumer Wisdom: A Theoretical Framework of Five Integrated Facets MG Luchs, DG Mick Journal of Consumer Psychology, 2018 | 52 | 2018 |
From the special issue editors: product design research and practice: past, present and future KS Swan, M Luchs Journal of product innovation management 28 (3), 321-326, 2011 | 38 | 2011 |
Consumer responsibility for sustainable consumption MG Luchs, RA Miller Handbook of research on sustainable consumption, 254-267, 2015 | 34 | 2015 |
Collar microphone M Luchs, BP Lancaster, BC Stead US Patent 6,178,251, 2001 | 34 | 2001 |
Enabling and cultivating wiser consumption: The roles of marketing and public policy LK Ozanne, J Stornelli, MG Luchs, DG Mick, J Bayuk, M Birau, S Chugani, ... Journal of Public Policy & Marketing 40 (2), 226-244, 2021 | 32 | 2021 |